Any browser sells
A shared link opens straight to checkout, on a phone or a laptop — the apps are a nicer home for tickets, never a requirement to buy.
For organizers
Sell tickets where Yerevan discovers what to do.
Esora is the guide tens of thousands of people used last month to decide where to go. Your tickets sell right on the event page they discover — in the app and on the web.
- 8% all-in
- Free events: 0%
Fully self-serve · No exclusivity — sell alongside your current channels
Trusted by the names behind Yerevan’s events
The product
One place from first sale to final scan
Checkout
Your buyers don’t need an app. Or a sign-up on the web.
Tickets sell wherever your buyer already is — phone or laptop, browser or app. Every path opens the same event page and the same two-tap checkout.
Guests buy as guests
Name, email, pay — the ticket arrives by email, and on the web an account is never a gate; app buyers are already signed in.
The money
One fee. See exactly what you keep.
Esora keeps a flat 8% of paid ticket sales — payment processing included. Free events and registrations cost nothing. No setup fee, no subscription, and nothing added on top for the buyer.
Ticket sales1,000,000 AMD
Typical platform · 25%−250,000 AMD
drag to the rate you pay today
Esora−80,000 AMD
8%, payment processing included
Stays with you+170,000 AMD
more than on a typical platform — on every event
How Esora compares
| Esora | Typical alternative | |
|---|---|---|
| Commission | Flat 8%, processing included | 10–30% |
| Apple Pay & Google Pay | Built in | Rarely available |
| Live sales dashboard | On your phone, real time | Email support and wait |
| Which channel sold it | Tracked links, live per-channel report | Not shared |
| Buyer names & emails | One-tap export | Not shared |
| Promo codes & comp passes | Self-serve | Rarely available |
| Door scanner | iPhone app, Android app, or just a browser | Limited |
| Payout | Within 5 working days of the event | Usually one batch a month |
| Exclusivity | Never a factor — one flat rate | Higher commission unless exclusive |
| Built-in discovery audience | The city’s event guide | None |
| Followers & organizer profile | Built in — your audience compounds | None |
| Listing your events | Free events appear automatically from your socials | Manual forms |
| Free events & registrations | Fully supported — always 0% | Usually not supported |
Do it yourself?
“Why pay 8% when people can just transfer me the money?”
Fair question — and for regulars who already know you and have decided to come, a transfer works fine. Those sales you’d get either way. Esora has to earn its 8% on everyone else: the buyers who would never message you. Here’s how few of them it takes.
Esora’s fee on those tickets−40,000 AMD
Extra tickets that cover it+9
Sell 9 tickets more than you would on your own and the platform has paid for itself — every ticket after that is money that selling on your own would never have found.
And the math is the smallest reason.
Your free listing becomes a checkout
People already find your events on Esora — that part is free. Ticketing means the page they land on can also take their money, instead of sending them somewhere else to finish the job.
New buyers don’t have to message you
Regulars will happily DM for your card number. Someone who discovered you an hour ago won’t. Esora gives them the price, the availability, and the ticket — no conversation required.
You sell while you’re offline
Buyers don’t wait for you to see the message. While you’re teaching, performing, or asleep, they pay and get a QR ticket — no receipts to check, no attendee list to keep by hand. You just scan at the door.
A card transfer is a payment method — not a checkout.
Buying by transfer
- See the event on Instagram
- Message the page
- Wait for a reply
- Copy the card number
- Open the banking app
- Transfer the money
- Send the receipt
- Wait to be confirmed
Buying on Esora
- See the event on Esora
- Tap Buy
- Apple Pay, Google Pay, or card
- QR ticket in hand
This is well studied: in Baymard Institute’s checkout research, one in five shoppers abandons a purchase just because checkout is too long or complicated — and buyers who put it off for later mostly never come back.
Already selling out through transfers? Keep doing it — Esora never asks for exclusivity. Put one event on sale and compare.
Your data
Your audience stays yours.
Esora helps people discover and attend your events. It doesn’t become your promoter, and it never competes with you for your audience.
Every buyer, with contacts
Names and emails on every order — the full guest list, exportable in one tap.
See who actually came
Check-in status per ticket, so you know your show-up rate, not just your sales.
No lock-in
Export everything whenever you like. Your list is yours, even if you leave.
Getting started
How it works
- 1
Claim your page
Your events are most likely already on Esora — imported automatically from your posts. Find your page at esora.app/claim and confirm it with one Instagram DM. Access is instant.
- 2
Turn on ticket sales
Add your business details and sign the agreement — in the app or at esora.app/manage — and we switch you on within a day.
- 3
Set up your event yourself
Ticket types, prices, sale windows — all self-serve, on sale the moment you publish. No exclusivity: sell alongside your current channels.
- 4
Scan, then get paid
Check guests in at the door; every event date is settled the next morning, and your payout lands within 5 working days of it.
Everything you need
Everything you need, built in.
Create events, set up tickets, change prices, go on sale — all yourself, in the app; we’re one message away when something matters.
Selling
Buying a ticket takes two taps
Your buyers pay with Apple Pay or Google Pay — a double-click, and it’s done. No typing card numbers. Tickets land straight in Apple Wallet, so nobody digs through email at the door.
Every ticket type you need
Multiple tiers per event and per date — each with its own price, quantity, sale window, and per-order limit. Even hidden tiers for press and friends.
Promo codes that just work
Early-bird windows, discount codes with usage limits, and comp passes for artists and friends — all self-serve.
Selling a hall?
We build your interactive seat map with you — buyers pick their exact seats, prices per section, house seats blocked. Already built for real theater halls in Yerevan.
Event day
A door that moves fast
Scan from any phone — the app on iOS and Android, or a browser link that needs no app at all. Your team gets scan-only access; the counter updates live.
Tickets that follow your buyers
Delivered in the Esora app, by email, and to Apple Wallet — updating automatically if anything changes.
Your audience
Every sale grows your following
Right after buying, every buyer is invited to follow you — one tap. Publish your next event and your followers see it in the app; everyone who tapped the bell gets a push notification. No algorithm in between.
Know which channel sold it
A tracked link for every place you promote — Instagram, Telegram, a QR on the poster — and a live report of sales per channel, next to what Esora’s own discovery brought.
Your ads learn from real sales
Connect your Meta Pixel once — it runs on your event pages, and every paid order is reported back to Meta. Your Instagram and Facebook ads optimize for buyers, not clicks.
Write once, publish in three
Your event reads natively in Armenian, Russian, and English — translated automatically, editable per language.
Money
One flat 8%
Payment processing included. Free events and registrations cost nothing — ever.
Money right after the event
A transparent statement for every event date — gross, commission, net — and your payout within 5 working days. No waiting for an end-of-month batch.
Refunds under your control
You set the policy per ticket type — refundable or not, and until how many days before the show. Nothing is ever refunded behind your back.
Answers
Questions organizers ask
What does it cost?
A flat 8% per paid ticket, payment processing included. Free events and registrations are completely free. There is no setup fee and no subscription.
What do my buyers pay?
Exactly the price you set — nothing is added on top. They pay by card, or in two taps with Apple Pay or Google Pay.
Do buyers need to download the app?
No. Tickets sell on mobile web, desktop web, and in the iPhone and Android apps — whichever screen the buyer already has open. On the web there’s no sign-up either: guests buy with just a name and an email. App buyers use the account they’re already signed into.
When do I get paid?
Within 5 working days of each event date: your itemized statement — gross, commission, refunds, net — is ready within 2 working days, and the transfer goes out within 3 working days after that. No waiting for an end-of-month payout batch.
What attendee data do I get?
Every order comes with the buyer’s name and email, plus check-in status at the door. The full guest list is exportable in one tap, for every event you run.
Can I tell which of my channels actually sells?
Yes. Create a tracked link for each place you promote — Instagram bio, Telegram, a QR on the poster — and the sales report shows every channel’s tickets and revenue, alongside what Esora’s own discovery brought in. No more guessing which post did the work.
Who handles refunds and cancellations?
You set the refund policy per ticket type — refundable or not, and until how many days before the show. Nothing is refunded behind your back. If you cancel an event, every buyer is refunded automatically.
Does my door team need special equipment?
No. Any phone scans — the organizer app on iOS and Android, or a browser link that needs no app at all. Several people can scan at the same time, and the admitted counter updates live for everyone.
I already announce everything on social media — why list on Esora?
Keep posting where your audience already follows you — Esora picks up your announcements and lists your events automatically. Esora is where they become sellable: tickets, guest lists, a door scanner, and followers who actually get notified.
Can I sell numbered seats?
Yes. For seated venues we build the interactive hall map with you — sections, per-seat prices, blocked house seats.
Do I have to leave my current ticketing platform?
No. There’s no exclusivity — you can start with a single event on Esora, in parallel with your current channels, and compare.
What if I need help on event day?
We’re one message away — while you set up your first event and while the doors are open.
How do I start selling?
Claim your page at esora.app/claim, then add your business details and signature in the app or the web dashboard. We usually switch you on within a day — from there everything is self-serve.
Want the full picture of how everything works? The organizer guides walk through every step.
Your next event, on Esora.
Put it where Yerevan is already looking. Claim your page, turn on ticket sales, and you can be selling this week.
Claim your pageRun it all from your phone — the Esora Organizer app:
Questions? DM @esoraapp on Instagram.