Why do we create beautiful homes, collect art, and choose specific materials and objects? Beauty connects to identity, pleasure, status, cultural background, memory, and how we experience reality. Speaker: Sati Epremyan, psychologist, organizational psychology specialist, lecturer, and author of "From Warrior to Mother" and "Male Archetypes". The evening will explore why we sometimes instantly sense that a particular piece of art is "ours." Alongside the discussion, there will be a practical session with the collection at PENTHOUSE by SARDI GALLERY, giving attendees the chance to interact with artworks in real time, observe their sensations, and examine their personal choices.